Amazon takes another step in its business and tests drone delivery. The American e-commerce giant has taken another step in offering products and has successfully completed its first drone package delivery.
The company, which is developing its Prime Air project, has carried out its first test in the Italian region of Los Abruzzo, offering a smart alarm clock. The test flight was conducted with an automated drone system that uses computer vision software from Amazon, allowing drones to safely navigate around obstacles.
Packages are loaded by an assistant into the drone at the take-off and landing area, which is located outside the distribution center. The drones are expected to be able to deliver packages up to about 2.5 kilograms, a range that falls within 90% of items sold by Amazon.
Amazon plans to implement drone delivery in 2025
The American giant, at the moment, continues to work with the Italian authorities to comply with all requests needed to launch Prime Air in fiscal year 2025.
Amazon, one of the world’s most valuable companies, continues to capture most of the retail momentum in the United States, its home market. The giant, along with Americans Walmart and Costco, shared 46% of all growth in the retail sector in the United States through September. Of this percentage, Amazon takes the largest share of the total, up to 24%, while Walmart and Costco share the remaining 12.1% and 9.8%, respectively.
Amazon also stands out as the company that has grown this market share the most compared to a year ago, up five percentage points in quarterly terms. In the case of online sales, market share is even more spread out, with up to 75% of online retail profits going to Amazon, Walmart and Costco. Specifically, Amazon accumulated more than half of that figure in the third quarter, 55%.
This year, Amazon also decreed that, starting in 2025, its employees must return to the office five days a week. The end of remote work is part of a package of measures announced by Jassy, CEO of the group since 2021, to recover the corporate culture.