lead with the best AI

It’s no secret that Apple has always preferred to develop its technology internally. For years, the Cupertino company has prided itself on its technological independence. We saw the biggest exponent with the arrival of Apple Silicon on the Mac, however, something is changing in its AI strategy, and recent moves with Amazon and Samsung They are the most evident evidence that Apple is ready to cooperate with the technological giants in order not to be left behind by Apple Intelligence.

Apple tests Amazon’s chips to train Apple Intelligence

The surprise came during the AWS Reinvent conference, where Apple revealed it was testing Amazon’s artificial intelligence chips. Benoit Dupin, Apple’s director of machine learning and AI, confirmed that they are using the Trainium2 chip to pre-train your AI models. And the results are promising: a 50% improvement in efficiency.

Amazon’s Trainium2 chip is specifically designed to accelerate the training of large-scale language models. According to Amazon, it offers a relationship 30% to 40% better price-performance ratio. Apple isn’t the only one using it; Anthropic has also closed a deal to use these chips in its Claude model.

Introducing the Tranium2 chip that Apple uses to train A

Introducing the Tranium2 chip that Apple uses to train A

Apple’s choice of the Amazon chip has been quite unique, as it has been left out NVIDIA, the giant that controls more than 70% of the AI ​​chip market. The decision is not accidental. Beyond the performance we commented on before, the ratio between Apple and Amazon are having a great time. Data from Apple Maps, Siri, and even many parts of iCloud are already hosted on Amazon Web Services. They know how they work and at Amazon they know how Apple is. A symbiotic relationship that will now go further with Apple Intelligence training.

Apple made a surprise appearance at the AWS conference

Apple made a surprise appearance at the AWS conference

Samsung redesigns iPhone memory to boost AI

But the work does not stop there. Apple has also asked Samsung to redesign the iPhone’s DRAM memory to enhance its capabilities with Apple Intelligence. The objective is clear: prepare for a future where artificial intelligence will be the differential between one smartphone and another.

The new design proposed by Samsung will implement a discrete packaging method, where the memory is placed independently next to the system chip. This change is planned for 2026 and will allow better heat distribution.

New iPhone 17 and iPhone 17 Air, no secrets: changes to the camera, all aluminum and even the SIM card are filtered

The question that arises is inevitable: will we see more collaborations of this kind in the future? Everything points to yes. Apple is making it clear that its future in AI involves collaboration with the best in every field, even if it means working with your direct competitors.

With the arrival of iOS 18.2, ChatGPT will be integrated with Apple Intelligence. Apple made it clear that it wants to attract more AI models like Google Gemini. Supported by Samsung memories and Amazon processorsApple will have a much more powerful AI than the current one. Because, surprisingly, ChatGPT has just celebrated its second anniversary.

In four months, Apple Intelligence will arrive in Spanish, and with iOS 19 we’ll see more advances in Apple’s AI. We are at the beginning of a new eraand Apple wants to lead it. And if that means partnering with your “competition,” you won’t hesitate to strike deals as good as what they’re doing.

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